The event maxi dress
Nothing feels quite as elegant as the perfect event maxi. We think it’s the ultimate wedding-guest attire and something every woman should have in her wardrobe. Arguably it’s annoying to spend so much on something you’ll possibly only wear once or twice a year, but we think if you find the right piece you will wear it forever to a multitude of occasions. This Perseverance London rose-pink dress is a great example – very comfortable on, pretty and, with the open back, slightly sexy while remaining demure.