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Our motto is: ‘buy better, buy less’. Investing in key pieces will mean you stay in love with your wardrobe season after season – never again will you have ‘nothing to wear’!
Icons Update
December 11, 2018
Ed’s Letter
Let’s Play!
Skye McAlpine’s Christmas Dinner
Last-Minute Gifts
Le Ski
Country Retreat
Winter Sun
New Year’s Eve
Winter Accessories
Pure Collection
Fragranced Candles
November 27, 2018 Ed’s Letter Welcome to the only party edit you need this season.
November 13, 2018 Ed’s Letter Let the Christmas countdown begin!
October 30, 2018 Welcome to the Issue Winter is a polarising topic over here at Wardrobe ICONS HQ
October 16, 2018 Welcome to the Issue Our mantra has always been clever shopping…
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Be Inspired
Interviews Exclusive conversations with the most inspiring women in the industry.
Fashion Features The ICONS guide to mastering the art of timeless dressing, directory to what's what and how-to's and seasonal reports on what's in fashion and will never go out of style.
Beauty Our tried and tested beauty reviews.
Perfect Wardrobe An exclusive look inside the wardrobes of the most stylish women in the industry.
Shopping Our stylish pick of the what to buy now; look at what our favourite brands do best and a look at what's on our wish list now.
Travel Travel experiences with our seal of approval and how to dress for the holidays.
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Future Icons
COSSIE+CO COSSIE+CO is a luxury British women’s swimwear brand offering a perfectly formed capsule collection of timeless one-pieces. Thoughtfully designed to flatter and fit the female form, this brand gives classic silhouettes a modern and effortless edge.
Katerina Psoma Meet Katerina Psoma, the creative force behind a namesake collection of eye-catching, wear-forever jewellery created in her Athens-based atelier. Get to know her gorgeous pieces, which combine exquisite materials with playful and modern designs.
Tila March We're thrilled to introduce Tila March, a collection of elegant, go-anywhere bags created by Parisian designer and fashion editor Tamara Taichman. Get to know these keep-forever pieces, which combine thoughtful design with a modern, elegant aesthetic.

Future

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Introducing our latest initiative, Future ICONS – promoting and supporting young designers we believe will become the iconic brands of the future. Discover their story, shop them now and be the first ones to wear them now.