Welcome to our world
Each week, our editors compile style, home and beauty news, sharing the deals, launches and insider-tips you need.
- A free monthly magazine with fashion, beauty and interiors
- Exclusive collections, collaborations & discounts
- Stylish buys, new brands & weekend inspiration
Stylish Musings

Here’s what you’ll get...
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CURATED EDITS
Our editors obsess over pieces that offer the best design, longevity and value, so you only invest in wardrobe heroes you love.
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Future ICONS & ICONS Exclusives
We’re treasure hunters. We find under-the-radar brands you need in your life and secure the very best pieces from hard-to-access collections for our community.
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THE ICONS UPDATE
Every three weeks, our digital fashion magazine delivers style inspiration, curated shopping pages, beauty updates and exclusive interviews.
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NEWSLETTERS
We curate style sheets with new icons and well-worn essentials and share Laura & Petro’s current staples, plus editor recommendations on everything from our favourite podcast to the interiors brand you need to know about.
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ICONS WEEKEND
From our favourite at-home recipes to pop-ups and not-to-be-missed culture highlights, we’ve got your weekend sorted.
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Competitions & Giveaways
We partner with our favourite brands to bring you exclusive access to luxury giveaways, collaborations and ICONS discounts.