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ISSUE 139
The Perfect Moment ethos is that “everyone has their perfect moment”, whether that’s in the mountains or surfing the waves. We may not be pro-freeriders, but we do love wearing the brand on the slopes. When you’re in minus temperatures, compromising on functionality and performance isn’t an option – but so often this is at the expense of style. Not so with Perfect Moment, who perfectly combine form and function, allowing us to express our fashion tendencies while staying warm and dry. All the pieces are tested by their team of sponsored skiers and snowboarders, so you can feel assured that the performance level really is worth the price. We also love the subtle nod to the past in the prints and designs, which take us perfectly from the red runs to our après-ski glühwein. We can testify that the sportswear is just as good, whether you’re a yogi or prefer high-intensity classes.
Alexandra Dorrell
What I love about Perfect Moment is the combination of functionality and style. I just don’t like to compromise on either and Perfect Moment allows you to look great without losing out on practicality, plus the cuts are really flattering.
Laura –
Photo by Julie Adams
The Perfect Moment journey started over 30 years ago when renowned filmmaker Thierry Donard brought together some of the world’s best snow and ocean freeriders for a film series. Perfect Moment was born out of this, providing athletes with apparel that was stylish but still comfortable. Now under the creative direction of Jane Gottschalk, the brand has grown to include sportswear and swimwear. With their team of designers they continue to push innovation, ensuring functionality is never sacrificed for style.
What I love about Perfect Moment is the combination of functionality and style. I just don’t like to compromise on either and Perfect Moment allows you to look great without losing out on practicality, plus the cuts are really flattering.
Laura –
Photo by Julie Adams
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Fringe Bucket Bag£ 49.99Sign up to
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