• No products in the cart.

  • Ed’s Letter

    Welcome to our peak-summer issue, where we’re maxing out on sunshine style…

    Now’s the time to embrace bright hues and playful prints, and no one masters this better than Eva Sonaike. The fashion journalist-turned-interior designer is a lesson in living vibrantly, from her beautifully bold soft furnishings (which you’ll find in our Future ICONS shop) to her own eclectic wardrobe. For this issue, we spent a sunny day at her London home, talking colourful style and discovering new designers and brands that we can’t wait to add to our own collections. Step inside her perfect wardrobe on page 2 – and get ready to feel inspired.

    Nothing screams summer like tie-dye, and we’ve come to reply on it to add a sense of fun to our warm-weather outfits. Laura has formulated four stylishly grown-up ways to wear it in our Style Sheet. We also highlight our favourite summery finishing touch: the wrist stack (think layers of bracelets covered in beads, shells and charms), and shine a light on another one that you might not have considered, but absolutely should: the silk scarf

    Sartorial escapism comes by way of our destination-dressing guides, where we have curated the perfect suitcase for three of our favourite summer spots: Mykonos, Comporta and Amalfi. Whether you’re planning a trip, or just looking to add a little holiday spirit to your wardrobe, we’ve got you covered.

    The pièce de résistance of any summer outfit is a great bag, and for summer, they don’t come much greater than a luxe canvas tote. Used as a plane carry-all, for a trip to the beach or even when heading into the office, we believe it’s an essential well worth investing in. Speaking of summer essentials, we are thrilled to have one of our favourite accessories designers, Anya Hindmarch, share the pieces currently topping her hotlist for this issue’s Guest Edit.

    It’s no small secret that, at ICONS HQ, we’re big fans of Goop. The lifestyle brand’s clean beauty products are mainstays in our bathroom cabinets, but we’re also looking to it for wardrobe heroes, thanks to G.Label, a considered curation of luxe basics inspired by Gwyneth Paltrow’s own collection. Find out more in our Spotlight On feature.

    And while we’re all chasing a fix of vitamin SEA, beauty columnist Ava gives us the lowdown on vitamin C – as well as A, B, D and K, sharing which are worth adding into our skincare routines and the best products that contain them. 

    If you’ve been tuning into Laura’s Instagram stories recently, you will have noticed that she is in Tuscany, staying at a rather fabulous villa. She shares the details of her family escape in ICONS Villa – bookmark it for when you’re planning your next trip.

    And, finally, we are delighted to have teamed up with our friends at Jigsaw on an exclusive reader competition. Enter now for a chance to win a £500 shopping voucher – good luck! 

    Petro (& Laura) xx

    Petro's high-summer staples

    BACK TO THE TOP
    1

    Sign Up To

    THE ICONS UPDATE

    "We show you what never goes out of fashion"