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  • LF on a recent trip to Venice

    Editor’s Letter

    Coco Chanel once said, “Fashion has two purposes: comfort and love”…

    …While I’ve always dressed with both of those aims in mind, this season, they feel particularly relevant. As I type this, I’m in Venice, where the spring weather is less than spring-like – much like back in the UK. I’ve found myself relying on the well-loved essentials that can be layered up or down to get me from morning to evening with ease: a trench coat, classic T-shirts, cashmere sweaters, trainers. Trousers have become an everyday essential, with borrowed-from-the-boys styles  – reminiscent of those Coco Chanel wore herself – at the top of my wish list. Stylish, effortless and comfortable, this is the current state of play, so we wanted to offer up an issue that speaks to that very mood. 

    This starts with our cover star, Joséphine de La Baume. The French actor, musician, model and muse is the epitome of easy, chic style, and we couldn’t wait to discover the secrets behind her ‘je ne sais quoi’. Hot on the heels of her stand-out performance in cult TV series Top Boy, we sat down with Joséphine to talk wardrobe must-haves, morning ginger shots and why less is always more. 

    Speaking of wardrobe must-haves, blouses have become a cornerstone in my spring capsule and are one of the smartest pieces to invest in now. However, you needn’t spend a lot to find a forever-style. I’ve handpicked the best for under £300 that will instantly update jeans and chinos and can be added to shorts come summer. We also shine a light on the pairing that couldn’t feel any more perfect for right now: wide-leg trousers and button-down shirts. Plus, Petro finds the 15 spring-ready basics that will serve you throughout the season and beyond. And because spring isn’t spring without a great dress, we show you how to style your midis for the months ahead. 

    Effortless doesn’t always mean low-key, and if you’re seeking a dopamine-inducing pop of colour, head to page 6, where we discuss bright bags. From zesty yellow to fresh green, they are a playful and timeless way to embrace the warmer seasons’ saturated hues. I like the idea of mixing them in with muted pieces and will be taking a style note from someone I spotted recently who was wearing an orange bag with an ecru linen suit. 

    Easter is just around the corner and I’m really looking forward to getting my table dressed for the occasion. If you’re looking for some ideas, our Handpicked Edit is full of perfect place settings and finishing touches, including an introduction to our latest Future ICONS brand, Maison Margaux. When I discovered Maison Margaux on Instagram, I immediately fell in love and can’t wait to hear what you all think about our exclusive selection. 

    In the year since our beauty columnist Ava joined the team, the topic she’s been asked most about is skincare – and there have been a handful of specific questions that come up a lot. Over the next two issues, she’ll be answering them in her skincare special. First up: hyperpigmentation, fine lines and how to boost collagen. 

    Finally, the third instalment of our Spring/Summer 22 masterclass with MATCHESFASHION is here – tune in to find out how to wear frills, cut-outs and Bermuda shorts the ICONS way. Plus, enter our competition and be in with a chance of winning £1,000 to spend at sustainable concept store Twiin Store. Good luck! 


    Laura (and Petro) xxx

    Laura’s Spring Essentials…

    • 1

      A few years ago, I invested in Burberry’s Chelsea trench, and I’ve never looked back. I will wear it for the rest of my life.

    • 2

      I’m gravitating towards orange at the moment, especially in the form of a saturated handbag to inject some spring joy into my wardrobe.



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