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ISSUE 177
Within moments of being immersed in the colour-drenched world of J.J. Martin’s Milan-based lifestyle brand, La DoubleJ, you’ll find yourself convinced that you need more brightness in your life. The womenswear is every inch the designer’s own personal style, with timeless silhouettes in amazing vintage patterns (her maxi skirts are iconic). La DoubleJ also offers maximalist tableware, bed linen and eye-catching swimsuits and beach accessories. Across everything La DoubleJ creates, J.J.’s love for vintage is easy to spot. Rather than launch a new collection each season, the designer refers to her clothes as ‘editions’. Everything is treasured. Nothing is last-season or disposable, an ethos we share at Wardrobe ICONS.
By Brooke Le Poer Trench
“As a designer, J.J. has a real talent for combining iconic prints with timeless, flattering silhouettes. The result: forever pieces that are stylish, modern and completely joyful!”
Former fashion journalist J.J. Martin had always loved vintage, but it wasn’t until she moved from the US to Italy in 2015 that she began to build a lifestyle brand around her passion. At first, her site was a shoppable magazine selling vintage clothes and accessories. When she realised that selling one-offs wouldn’t sustain the business, J.J. teamed up with one of Lake Como’s oldest silk manufacturers, Mantero, and La DoubleJ issued eight dresses in archive prints. The rest? Fashion history.
“As a designer, J.J. has a real talent for combining iconic prints with timeless, flattering silhouettes. The result: forever pieces that are stylish, modern and completely joyful!”
La DoubleJ
La DoubleJ
La DoubleJ
La DoubleJ
Rouches Bikini Set Pavone Verde£115La DoubleJ
Big Skirt Ombrellone£410La DoubleJ
Roller Girl Swimsuit Dandelion£235La DoubleJ
Visconti Dress Orchidea Giallo£1,070La DoubleJ
One Piece Pavone Verde£200La DoubleJ
Salsa Skirt Orchidea Giallo in Silk£890La DoubleJ
Hand Pochette Pellicano£100La DoubleJ
Yacht Dress Faccine in Cotton£515La DoubleJ
Pellicano Americano Dress Orchidea£535La DoubleJ
Jazzy Skirt Tinta Unita Giallo£560La DoubleJ
Neck Scarf Palazzo Rosa£105La DoubleJ
Getting My Croissant Dress£560La DoubleJ
Long and Sassy Dress Libellule Rosa£660Monsoon
Wide Leg Linen Jumpsuit£70Boden
Olive Ballerinas£110& Other Stories
Voluminous Puff Sleeve Midi Dress£135Boden
Leonora Raffia Slides£60Boden
Bamboo Ring Earrings£32& Other Stories
Belted Buttoned Patch Pocket Jumpsuit£95Birkenstock
Arizona Big Buckle£125Boden
Miranda Blouse£80Boden
Abingdon Chino Shorts£55Ancient Greek Sandals
Parthena£115Boden
Virginie Denim Dress£98Sif Jakobs
Ring Follina Pianura Piccolo£89Dragon Diffusion
Triple Jump Large Woven-leather Tote Bag£375Ancient Greek Sandals
Lito£125Monsoon
Lace Organic Cotton Blouse£39Ancient Greek Sandals
Lito£125Lauren Rubinski
Love Beaded Necklace£80AND/OR
Lucy Lace BlouseAncient Greek Sandals
Charys Comfort£130Mango
Raffia Basket Bag£49.99& Other Stories
Oversized Tortoise Sunglasses£29& Other Stories
Open Back Puff Sleeve Midi Dress£95Ancient Greek Sandals
Poria Comfort£195Boden
Twist Headband£20Thierry Colson
Slava Gathered Floral-print Cotton-poplin Blouse£245Acne Studios
Vette Paisley-Print Cotton-Blend Scarf£100Birkenstock
Madrid Big Buckle£90Arizona Love
Blue Trekky Denim Knotted Sandals£95MARZOLINE
Linen Scrunchie£30Birkenstock
Arizona Waterproof EVA Double Strap Sandals£35Velvet by Graham & Spencer
Ruby Cotton Twill Jacket£190& Other Stories
Ruffle Neck Wrap Blouse£65Whistles
Bonnie Broderie Blouse£89Alex Mill
Ollie Belted Denim Jumpsuit£145Sign Up To
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