“We show you what never goes out of fashion”
Since 2014
Wardrobe Icons
We may earn a commission if you buy something from any affiliate links on our site.

Davina Wedderburn’s Timeless Edit

If you’re looking for a lesson in building a timeless, quality wardrobe, look no further than Davina Wedderburn. After years spent working in the fashion industry, the PR and brand expert is well-versed when it comes to trends and knows exactly where and when to invest and, more importantly, where and when not to, meaning that every purchase she makes is a considered one. “My style and approach to dressing has evolved as I’ve gotten older,” she says. “I’ve always dressed minimally, but I made a conscious decision a few years ago to buy smart – I buy neutral, great-quality pieces that make me feel good. My style is classic, minimal and tonal (with an occasional sporty twist), with a focus on clean lines and an oversized silhouette.”

“I tend to buy clothes that are occasion-less and therefore seamlessly integrate into my existing wardrobe.”

“My style is classic, minimal and tonal (with an occasional sporty twist), with a focus on clean lines and an oversized silhouette.”

Back to All Issues