The Knitwear Our Team Are Investing In This Season
- Edited By
- Team W. ICONS
- Words By
- Elizabeth Little
Laura | Co-founder & CCO
“I’ve been living in the lipstick-red cashmere jumper — it’s impossibly soft, with an effortlessly oversized shape that makes it as comfortable as it is chic.”
Petro | Co-founder & COO
“Not too cropped and not too long, this toffee-coloured cashmere knit from Kiltane has become a staple in my winter uniform rotation. W.ICONS CLUB Members also get 20% off this month, making it an ideal time to invest in this classic.”
Emma | Head of Partnerships
“The yak wool of this cardigan is unbelievably soft, and I always find myself drawn to cropped styles. I’d wear it with a white tee during the day, then with nothing underneath for evening.”
Georgie | Email Marketing Manager
“I’m the proud owner of this beautiful jumper from Herd which is such a classic, heritage style and so thoughtfully made. If you’re looking for a knit that’s crafted to stand the test of time, then this is it.”
Elizabeth | Junior Content Writer
“Burgundy is my favourite colour to wear at this time of year. It can be tricky to find a shade that’s not too red or too purple, but this wool crew-neck strikes the perfect balance.”
Lily | Fashion Newsletter Editor
“The best Fair Isle knits always sell out quickly, so I’ve got my eye on this Dôen version. The cropped cut pairs perfectly with high-waisted trousers or skirts, and the soft burgundy hue will look beautiful with my winter whites.”
Des | Contributing Senior Fashion Editor
“I like my knitwear to be oversized, so I often shop from the menswear section — and this chunky roll-neck will be my go-to throughout the colder months.”
Alex | Creative Assets Coordinator
“I’m really loving this neckline right now, and the colour feels perfect for autumn. Arket’s knitwear is always so soft, so I’ll definitely be investing in this piece.”
Phoebe | Social Media Manager
“Sézane’s Gaspard cardigans are a cult buy for a reason. I see them in London all the time — slung over shoulders — or the bright blue and red ones are easy to spot even under a trench.”
Lauren | Beauty & Wellness Director
“I’ve been eyeing up this cashmere jumper for a few seasons now, and this season might be the time to add it to my basket. I love the chunky weight, the cut, and of course the cosy cashmere."
Regina | Production Coordinator
“I’ve been loving grey lately, and this Micro Cable Knit Tee & Cardigan co-ord in Mid Grey Mélange feels like the perfect cosy, versatile addition to my wardrobe.”
Grace | Social Media Assistant
“I love the slightly cropped fit of this knit. I’d style it with a pair of high-waisted jeans and kitten-heel boots as a go-to look.”
Back to All Issues