“We show you what never goes out of fashion”
Since 2014
Wardrobe Icons
We may earn a commission if you buy something from any affiliate links on our site.

5 Leadership Books That Our Co-Founder Recommends

Edited By

As W.ICONS has grown, I’ve found myself turning to books to help me in my leadership role. From those that have inspired me to keep going, to those that have taught me invaluable lessons that I carry with me, these are the titles that I return to again and again when in need of business know-how and inspiration.

Dare to Lead by Brené Brown
This book taught me how to lead from a place of vulnerability. If you are starting a company, chances are that you will be leading a team or inspiring other people to become leaders.
Shoe Dog by Phil Knight
This is a really inspiring book for anyone setting up a company or in the midst of growing a company. I think it's a really good example of how you can ride the success but also manage the downfall and pitfalls of a business. There are lots of lessons to be learned from this book.
Traction by Gino Wickman
I recommend this self-help book whether you're thinking about starting a business or if you've already got a business because you can apply these exercises in different ways to all business sizes. It has practical tips — for example, how to make sure you are hiring the best person for the job, not just filling a space.
The Hard Thing About Hard Things by Ben Horowitz
This is another brilliant manual for how to make difficult decisions as a leader. How do you hire a brilliant team member if you've actually not done that job before? How do you fire people in your team? It’s really unusual and when I have a problem that is out-of-the-box, I still refer back to it.
That Will Never Work by Marc Randolph
The founder of Netflix wrote a great book about resilience and how sometimes failure is what can make a business really take off. He shares his story of how he started Netflix and, in fact, how before he grasped the concept of Netflix, he had several businesses fail. It's a great lesson in having the encouragement to try again and not be discouraged.
Back to All Issues