How The Fold Mastered Workwear
- Words By
- Bibby Sowray
- Edited By
- Polly Knight
Historically, women have been woefully underserved when it comes to workwear. Ill-fitting tailoring, drab colours, lack of choice… And that’s exactly why Polly McMaster founded The Fold. Now over a decade old, what began as a small luxury workwear label has become one of the most-loved contemporary British brands in the world, with fans including the Princess of Wales.
The Fold’s approach is simple – elegant, versatile workwear that speaks to the busy modern woman who wants choice. Craftsmanship and quality are at its core – the premium fabrics used are made in mills used by the world’s most prestigious fashion houses – and pieces are crafted to last – forever. Tailoring is key, and colour and print are used expertly to create pieces that reflect current trends while maintaining a timeless sense of style.
From contemporary suits to dresses that will take you from the office to evening events, The Fold has everything you need to look and feel great at work.
Polly McMaster’s route into the fashion industry wasn’t a typical one. She began her career in the corporate world of private equity, where she quickly realised that there were few – if any – brands catering to her needs as a professional woman with an interest in looking smart and stylish. And so, in 2012, she founded The Fold as a solution to the gap in the market.